
VM Blog Exclusive Interview with Vivek Vaidya, founding General Partner, super{set}
VM Blog Exclusive Interview with Vivek Vaidya
This VMblog Q&A with super{set} founding GP Vivek Vaidya explains how the studio builds AI-native enterprise companies by pairing capital with hands-on company building (engineering, GTM playbooks) and focusing on proprietary data as the core moat. It spotlights the $200M acquisition of Habu by LiveRamp (2024) as proof of the model, and details what they seek in technical co-founders, how they hard-wire governance/privacy from day one, and which enterprise workflows are ripe for AI over 2025–2030.
Why it’s worth a read: Clear, practical playbooks on how to compress zero-to-one, build data flywheels, run enterprise GTM with design partners, and avoid “model-first” traps. A useful read for founders and operators, not just investors.
To read full Q&A article, go to VM Blog.
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In the first article on our Augmented, Not Artificial series, we observed that the biggest barriers to realizing agentic AI’s potential in the enterprise are cultural, not technical. The models are ready. The infrastructure is ready. What isn’t ready is how most orgs think about software, ownership, and performance.

